This week, Stealth Media Films
gives you a roundup of box offices on both sides of the Atlantic; as whilst one
film rides high in the UK, another flops in the US.
What Works At the Box Office?
As a film finance company, Stealth Media Films takes box
office numbers very seriously. Box office numbers are the most useful tool that
we have to hand to determine how an audience has received the latest projects
making a splash in the world of film.
Film audiences are funny things.
You can put millions into a film and they hate it, whilst they take like a duck
to water to a low budget indie flick that nobody expected to even make up its
production costs. That wasn’t quite the case over the past seven days, but the
numbers certainly were interesting.
Those Inbetweeners do it Again!
As far as UK markets go – you
guessed it – the second Inbetweeners
film still reigns supreme. This is the comedy film’s second consecutive week at
the top of the UK box office.
According to Digital
Spy, the second film instalment of the rude coming-of-age franchise raked
in an impressive £4.3 million this week to once again top the UK box office. It
pulled in more than Hollywood blockbuster Guardians
of the Galaxy and latest release, Expendables
3 – also considered a heavyweight.
Whilst Galaxy Rode High, Sin City 2 Monumentally Flopped
Meanwhile, the US markets
certainly proved fascinating to watch over the past seven days. Whilst Guardians of the Galaxy did manage to
top that market (they really love a big-budget flick over there) – similar
Hollywood heavyweight Sin
City 2, flopped so hard you could hear it from China!
The Sin City sequel – Sin City 2:
A Dame to Kill, pulled in a paltry $6 million at the US box office. It came
eighth in the list of top ten. Guardians
meanwhile, pulled in almost three times as much – over $17 million.
There is no Proven Recipe for Success
These numbers have once again
shown Stealth Media Films that it’s hard to predict what’ll prove a hit at the
box office. Both films – the Inbetweeners
and Sin City, were seen as proven
recipes for success; yet only one was. Why that was, we can only speculate.
